CSRWire
The CSRWire team is fulfilling a vision of sustainability and progress.
CSRwire is the leading source of corporate social responsibility news, reports, events and information. Their income comes from a number of different channels, including CSRwire Memberships. Membership provides tools for organizations to organize and coordinate their outreach and press release activity, providing publication services for any volume of PR distribution.
For the release of the new CSRwire.com, we built a new promotion and sign up functionality to facilitate immediate conversion, from visitor to member. CSRwire Memberships became available for purchase online for the first time, immediately growing the Membership rosters. When a visitor decides to sign up for a membership, their info is immediately handled by a CSRwire.com representative, ensuring the best possible customer service experience for new users.
Corporate Responsibility still needs PR.
CSRwire was in a pinch. The CSRwire.com website wasn’t providing the growth in membership they needed, and their IT team was in transition. We partnered with CSRWire to help them get back on track, with Fuzz co-founder Will Trienens stepping in as interim CIO. He began leading the new temporary tech team while assisting in building a sustainable, long term staff.
In the meantime, Fuzz’s designers and developers embarked on a complete overhaul of CSRwire.com.
Fuzz engineered a highly complex, decentralized system that enabled CSRWire to regroup and continue leading the sustainability press release market. We built the system using the Ruby on Rails framework in a 3 month blur of activity. The site provided CSRwire editors with a new suite of tools that allowed them to not only maintain CSRWire’s industry niche, but provided greater usability and PR reach for CSRwire partners and members.
“ Not only was the site running on time, its feel and dynamics were far beyond our imaginings. ”
Jesse Mayhew
Director of Online Operations, CSRwire
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CSRWIRECASESTUDY
Fuzz whipped up a highly complex, zero fault-tolerant system that enabled CSRWire to continue leading the sustainability press release market.
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