Order ahead. Savor the Shack.
Shake Shack is a modern day "roadside" burger stand.
Millions in Revenue
Brand New App
It's a good problem to have: How can a renowned fast casual brand improve their best-in-class product? For Shake Shack, the answer is creating new digital tools that make ordering food even easier for everyone.
“Fuzz's app expertise helped us realize our vision of creating our first-ever Shake Shack mobile ordering app. Fuzz not only captured our brand voice and design, but they also translated our culture of hospitality into a true Shake Shack mobile guest experience.“
- Randy Garutti, CEO Shake Shack
What sets the Shake Shack mobile app apart from its competitors' order apps is that it celebrates the amazing food, making the order flow a beautiful journey through sizzling photography.
The Shake Shack mobile app was created by a team of best-in-class technology service providers, each lending their expertise to a robust tech ecosystem.
With an added focus on kitchen timing and guest experience, Shake Shack and Fuzz tapped Applause, a leading app testing firm, to recruit real users to order food through the app in a beta program.
Guests were amazed at how easy it was to order ahead, and blown away when they walked right up to the counter and got hot, delicious Shake Shack food.
"One of the most successful tests we've run" -