Modernizing the supply chain for the world’s largest brewer

Changing how the world buys their beer

ABI is the world’s largest manufacturer and distributor of beer, owning 35% of the market worldwide. We created a global product ecosystem to drive retailers of beer to purchase directly from ABI through digital channels, moving away from the less efficient process of manual purchasing. We iterated and grew the ecosystem from a nation-wide MVP to a platform that serves 11 countries and transacts billions in revenue annually.

Our suite of ordering products simplify invoicing, shipping management, reordering, and financial tracking

Building a scalable architecture for a global client

We delivered a flexible infrastructure that scales by allowing market-specific integrations to easily swap in and out. This lowers the overall cost of adding the system to a new region while keeping training and optimizations to be consistent internationally.
A diagram of Fuzz’s middleware integrated in the ABI ecosystemA diagram of Fuzz’s middleware integrated in the ABI ecosystem

STATS

11 Countries

Implemented the App

Billions

In Transactions Annually

+ Reorders

Strong Increase in Reorders